Forward logistics is the part everyone rehearses: goods arrive, are put away, are picked and leave. Returns run the other way, arrive without warning, come in every condition from unopened to unrecognisable, and are usually processed by whoever has a spare hour. For an importer selling through e-commerce or to retailers, the returns flow is where margin quietly disappears. It also depends on decisions you make months earlier, such as what your supplier contract says about defects and how you have arranged your warehouse.

What reverse logistics covers
Reverse logistics is the handling of goods moving from the customer back toward the seller or supplier. It includes customer returns, goods rejected by a retailer at delivery, defective items, over-shipments, and unsold stock recalled from a distributor. Each is a different problem. A customer who changed their mind returns a perfect item; a defective return is a quality issue that may be recoverable from the supplier; a damaged-in-transit return is a carrier or packaging issue. Treating them all the same means you cannot tell which losses were avoidable.
The first design decision is therefore classification: what reason code is recorded when an item comes back. A short, disciplined list of reasons gives you data you can use. A free-text field gives you nothing.
The returns workflow, step by step
A returns process that works has the same shape whether the volume is ten items a week or ten thousand.
- Authorisation. Do not accept goods that were not authorised. A return reference number, issued when the customer requests a return, links the incoming parcel to the original order and stops mystery cartons arriving with no paperwork.
- Receipt and identification. Scan or record the return on arrival, matching it to its reference. Our article on the inbound receiving process describes the same discipline for supplier goods; returns deserve it too.
- Inspection and grading. Examine the item and assign a grade: resaleable as new, resaleable at a discount, repairable, return to supplier, or scrap. Use a consistent checklist, because two staff members grading the same item differently is how stock records drift.
- Disposition. Move the item to the right place: back into saleable stock, into a quarantine area, into a repair queue, or out of the building. A returns bay that is also a dumping ground creates confusion.
- Financial settlement. Issue the refund or credit note, and make sure the stock adjustment matches. A refund without a stock movement, or the reverse, is the classic reason inventory and accounts disagree.
Where the warehouse layout matters
Returns need their own space. A small, marked area near the receiving dock, separate from saleable stock, prevents unchecked items from being put back on the shelf. A returned item that is misfiled as new stock will eventually reach a customer who complains, and then you are back where you started with more cost. Our guide to warehouse layout planning covers how flows should be separated, and the bin location numbering system article explains how to give a quarantine bay its own identity in the system.
For sellers who use a third party to run their warehouse, returns handling should be written into the contract rather than assumed. See third-party logistics versus in-house and pick and pack for e-commerce for the questions to ask.
Recovering cost from your supplier
Some returns are recoverable from the factory, but only if the paperwork allows it. If your purchase contract does not say what happens when goods arrive defective, the supplier has little reason to pay. A defective-goods clause should say what proportion of defects is acceptable, how defects are proven, and whether the remedy is replacement, credit or refund. The acceptable-quality-level approach is explained in our article on AQL and defects, and the pre-shipment inspection guide shows how to reduce defects before the goods leave; see pre-shipment inspection.
Evidence is what turns a complaint into a claim. Photograph defective items with the packaging and any batch number visible, keep the original inspection report, and record the date of receipt. If a defect appears across a batch, a photographic sample with a written summary is more persuasive than a single returned unit. Our article on cargo damage claims deals with the parallel case where damage happened in transit.
The customs side of sending goods back
Returning goods across a border is a customs event in its own right. If you have imported goods and later need to send them back to the supplier, there are conditions and paperwork attached, and the treatment of duty already paid depends on the circumstances and the rules of the time. Do not assume a refund of duty is automatic. Our article on re-export and return shipments outlines the process, and it is sensible to talk to your clearing agent before you promise a supplier a return shipment.
Where the return is domestic, from a retailer or a customer inside Bangladesh, there is no customs event, but tax documentation may still matter for VAT credit notes. Ask your accountant how the credit is to be recorded, so that the returns process and the books agree.
Metrics worth watching
A returns operation improves when someone counts it. Track the return rate by product, by reason code and by supplier batch. A rate that spikes for one product points to a quality or description problem. A rate that spikes for one carrier or courier points to packaging or handling. Track how long a return takes from arrival to disposition, because stock sitting in a returns bay is stock earning nothing. And track the recovery rate, meaning the share of returned value that goes back into saleable stock or is recovered from the supplier.
These figures are only as good as the reason codes and the discipline of the staff recording them. If the numbers look too clean, the classification is probably too vague.
Common mistakes and their consequences
Accepting returns without a reference, which makes matching impossible. Putting returned goods straight back on the shelf without inspection, which sends defective items to the next customer. Refunding first and receiving later, which leaves you out of pocket if the parcel never arrives. Failing to claim from the supplier within the window the contract allows. And treating returns as a cost centre no one owns, so that nothing improves.
A worked example: an e-commerce seller of kitchen goods
Imagine a Dhaka online seller who imports small kitchen appliances. A customer returns a blender saying it does not work. Under a disciplined process the seller has already issued a return reference, so the parcel arrives labelled and is matched to the order. The receiving clerk scans it and records the reason as reported fault. A technician tests it and finds the unit works, but the box shows signs of heavy handling. The item is graded resaleable at a discount, sent to a marked shelf, and the refund is issued with the stock movement recorded.
A second blender returns with a genuine motor fault. It is graded return to supplier, photographed with its batch code, and logged against the original inspection report. When three units from the same batch come back with the same fault, the seller has evidence for a claim and a reason to review the next order from that factory. Without the reason codes and the batch record, both returns would have been shelved and forgotten, and the pattern would never have appeared.
A returns process is worth designing before the first return arrives, because the design of the warehouse and the wording of the supplier contract cannot be fixed after the goods are back. If you would like this handled for you, see our services, China sourcing and buying agent option, browse the shop, or contact us and ask for a quote built around your needs.
